In order of importance, it is all in:
(1) Syntax
(2) Word choice
(3) Punctuation
(4) Typography
Joe Moran, First You Write a Sentence (Penguin, 2018) p32
In order of importance, it is all in:
(1) Syntax
(2) Word choice
(3) Punctuation
(4) Typography
Joe Moran, First You Write a Sentence (Penguin, 2018) p32
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